Merchbar, Spotify & the Future of Merch

We started Merchbar because we believe in the universal power of music to connect people. In a world of opposing teams and opposite sides music has an unrivaled power to bring people from all over the world together.

Outside of the concert, merch is a unifying force too. Whether it’s a loud Def Leppard shirt, a baggy Wu Tang hoodie or an elegantly simple product from Ghostly International, these physical emblems of our shared connections can bring high fives on the street or a subtle nod from a fellow fan on the subway.

Its this passion that’s driven us to spent the last 2 years building the ultimate merchandise platform for artists and fans.

Features like personalized merch alerts, optimized mobile browsing and a mobile app that’s rated 4.5 stars and been featured by Apple over 30 times have allowed Merchbar to become the destination millions of fans turn to when they’re looking for merchandise from their favorite artists.

From the beginning we’ve also been focused on being a close partner to artists, and we’re honored to be an official merchandise partner for over 35,000 of the world’s artists from The Beatles merch, to Justin Bieber merch to Beacon records.

Today we’re thrilled to announce a new partnership with Spotify that will create a massive new channel for artists to distribute and for fans to discover merch; ultimately increasing revenue for artists and creating even better discovery and shopping experiences for fans.

As Spotify’s official merch partner, Merchbar will power merch listings across the Spotify platform, and over the coming months we will be working closely together to create new merch discovery experiences for fans and new features for artists and merch companies of all sizes.

We’re also thrilled to welcome 10 new artists and their merchandise to Merchbar – Eagles of Death Metal merch, Alanis Morissette merch, St. Vincent merch, Black Veil Brides merch, Joan Jett merch, The Shins merch, Cheap Trick merch, Asking Alexandria merch, Bush merch and Ingrid Michaelson merch all have new stores of authentic and official merchandise opening on Merchbar today.

This is a big step in our goal to create the ultimate platform to connect fans with merch from the artists they love, and we’re just getting started.

If you are an artist or merch company looking for more information on partnering with Merchbar, click here.
Are you a fan looking for merch from your favorite artists? Click here.

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